Need for Speed: The Run is a racing video game, the 18th
title in the long-running Need for Speed franchise, and developed by EA Black
Box and published by Electronic Arts. The Wii and 3DS versions were developed
by Firebrand Games, the team behind Undercover and Nitro (both DS versions). It
was released in North America on November 15, 2011 and November 18, 2011 in Europe.
It is the last game in the franchise to be developed by Black Box, though It is
unknown if the developer would be creating any Need for Speed titles in the
future.
The game is described as an "illicit, high-stakes race
across the country. The only way to get your life back is to be the first from
San Francisco to New York. No speed limits. No rules. No allies. All you have
are your driving skills and sheer determination"
Producers Jason DeLong and Steve Anthony stated during an
interview that Black Box aimed to obtain critical acclaim after their last
gamereceived universally poor ratings. The Run was in production for three
years even though previous Black Box titles had much shorter development
periods.
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